Writing can be intimidating.
Building a press release to capture your reader in sentence one, ensuring your information is newsworthy, and doing all of that with no spelling or grammatical errors can be overwhelming.
But it doesn’t have to be. Simply answer the big questions in order of importance. Figure out the ‘five Ws’- who, what, where, when and why – write them down and number them 1 – 5 in order of significance.
Still sound too hard? The writers and editors at Red Pen Prose can help. We can build your press release, edit what you already created, or just check it for errors before you send it.
This article published in PR Daily gives some more guidance on mistakes to avoid when writing a press release.
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